CDPI Letterhead.jpg

Get ready to download...

B2B Orchestration Engines

About the Paper

B2B Orchestration Engines explains how orchestration engines can help B2B marketers overcome limits of current systems to meet their need for personalization at scale.

About the CDP Institute

The Customer Data Platform Institute is a vendor-neutral organization that educates marketers and marketing technologists about customer data management.   Activities include publishing of educational materials, news about industry developments, creation of best practice guides and benchmarks, a directory of industry vendors, and consulting on related issues.