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General     Evaluation     Case Studies     Vendor Profiles
 
DL25 CDP Eval Commercial.jpg CDP Evaluation Guide - Commercial (CDPI) lists questions to ask CDP vendors related to operations, support, costs, and vendor background. Part of a series to help buyers make an informed decision.   DL26 CDP Eval Ingestion.jpg CDP Evaluation Guide - Data Ingestion (CDPI) lists questions to ask CDP vendors related to data load, data structure, performance, and functions. Part of a series to help buyers make an informed decision.
         
DL27 CDP Eval Output.jpg CDP Evaluation Guide - Outputs (CDPI) lists questions to ask CDP vendors related to use of CDP data, including external connections, performance, and applications provided within the CDP. Part of a series to help buyers make an informed decision.   DL28 CDP Eval Processing.jpg CDP Evaluation Guide - Processing (CDPI) lists questions to ask CDP vendors related to transformations, identity association, and preparing data for access. Part of a series to help buyers make an informed decision.
         
DL75 Lytics Buyers Guide.jpg Choosing a Customer Data Platform (Lytics) describes why you need a CDP, how CDP differs from other solutions, and what to look for when buying a CDP.   DL79 mParticle Buyers Guide.jpg Selecting the Right Customer Data Platform For Your Business (mParticle) offers 10 simple questions to ask to identify the right CDP for your needs.

 

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