Tools to Speed Your CDP Journey
-
Explore the Industry
Access exclusive CDPI surveys and industry research -
Define Your Use Cases
Easily identify your needs and/or challenges -
Build an RFP
Automate preparation of your request for proposal (RFP) -
Find a Vendor
Locate and compare vendors offering solutions -
Hone Your Skills
Elevate your understanding and expertise -
Join Our Member Forum
Engage with CDP users and industry experts
Featured Resources
Own Your First-Party Data Strategy (Simon Data)
Simon Data CEO and Co-founder Dr. Jason Davis offers a convincing case for the stability and flexibility conferred by a strategy built around first-party data.
Three Signs You Need a Customer Data Platform (Vericast QuickPivot)
Paul Mandeville, chief product officer at QuickPivot, explains how companies can determine whether or not they need a customer data platform (CDP).
Benefits of Adding a CDP to Your Tech Stack (Cendyn)
Guest touchpoints are increasing throughout the travel industry. Cendyn details how a CDP can help your tech stack handle all of them.
The Comprehensive Guide to Retail Personalization (Amperity)
Retail has special needs for personalized experiences. Amperity provides a step-by-step approach.
Upcoming Webinars/View Full Schedule
How Tealium + Braze Drive Personalized Cross-Channel Experiences for Top Brands
Webinar from Tealium.
ML-driven Multi-touch Attribution: Delivering next-level marketing insights
Webinar from Treasure Data.
Upcoming Live Events/View Full Schedule
VMF South Africa – Couch Edition
Virtual event from Vibe Martech Fest. Tickets are free.
Netcore Martech Mashup: Product Edition
Virtual conference from Netcore. Tickets are free.
From the Blog
3 Ways to Reduce Marketing Costs With Your Customer Data Platform
Ever taken a drive cross-country?
How to Put the ‘Real’ in Real-Time Customer Experiences
Imagine you’re eating out at a new restaurant.
Oracle Unity Customer Data Platform redefines customer intelligence
Let’s all repeat it together: The traditional “customer journey” is dead!
3 Ways to Increase Revenue With Your Customer Data Platform
Imagine you’re planning a vacation.
Our Sponsors
Gold Sponsors
Silver Sponsors
