Why it’s hard to build a 360-degree view of your customer By Soumyadeb Mitra, RudderStackApril 13, 2023 One of the primary goals for every business using data is to build a comprehensive understanding of their customers.
It’s Time for the Headless CDP By Soumyadeb Mitra and Eric Dodds, RudderStackApril 6, 2023 Many of us in the industry have stated ad nauseum that the current CDP architecture is not working.
