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Featured Resources
The Implementation-Free CDP: 4 Ways Marketing Teams Can Move Faster with Data (Hightouch)
Major brands are using Reverse ETL to speed up CDP implementation time and improve collaboration between teams. Hightouch details the many ways it can help you use your data effectively.
Is it CDP or Data Lake, or both? (FirstHive)
Data lakes are great for data scientists, but not for marketing teams. FirstHive explains why a CDP is a valuable addition to the martech stack.
Privacy to Market: Cookieless Marketing on the Web (Oracle)
Presented by Adrian James, Marketing Data Specialist, Oracle
New Menu (SALESmanago CDP & Marketing Automation)
In order to radically enhance your experience with our system, we redesigned its interface from the ground up.
Upcoming Webinars/View Full Schedule
How to Make Customer Data Accessible and Actionable with Simon Data
Webinar from Simon Data and Snowflake.
3 Ways Imperfect Foods Uses Customer Data to Power Their Lifecycle Marketing
Webinar from Fivetran and Hightouch.
Upcoming Live Events/View Full Schedule
Customer Experience Live Show Middle East 2022
Industry event from CX Live. Email waimon.aung@customer-experience.live and reference “CDPI” for 20% discount.
Intelligent Automation, AI & Bot Show Middle East 2022
Industry event from CX Live. Email waimon.aung@customer-experience.live and reference “CDPI” for 20% discount.
From the Blog
What is Data Chaos? And how to solve it
There’s a well known parable about a monkey and a pedestal.
Data Security and Privacy Are Now Vital to CX
Data security and privacy aren’t just essential to your data governance strategy.
4 reasons why you should start using customer profiles to enhance experiences
Knowing your customers is critical for success, which is why every retailer should be using customer profiles to some degree.
How to Choose a B2B Customer Data Platform: Better Segments, Better Activation, Better Decisions
In the last three blogs we discussed how to get your data together to fuel great buyer profiles.
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