Major brands are using Reverse ETL to speed up CDP implementation time and improve collaboration between teams. Hightouch details the many ways it can help you use your data effectively.
Data lakes are great for data scientists, but not for marketing teams. FirstHive explains why a CDP is a valuable addition to the martech stack.
Presented by Adrian James, Marketing Data Specialist, Oracle
In order to radically enhance your experience with our system, we redesigned its interface from the ground up.
Webinar from Simon Data and Snowflake.
Webinar from Fivetran and Hightouch.
Industry event from CX Live. Email waimon.aung@customer-experience.live and reference “CDPI” for 20% discount.
Industry event from CX Live. Email waimon.aung@customer-experience.live and reference “CDPI” for 20% discount.
There’s a well known parable about a monkey and a pedestal.
Data security and privacy aren’t just essential to your data governance strategy.
Knowing your customers is critical for success, which is why every retailer should be using customer profiles to some degree.
In the last three blogs we discussed how to get your data together to fuel great buyer profiles.