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About the Paper GREE Case Study describes how GREE uses Treasure Data to unify analytics, acquire new users and keep them engaged From Arm Treasure Data. About the CDP Institute The Customer Data Platform Institute is a vendor-neutral organization that educates marketers and marketing technologists about customer data management. Activities include publishing of educational materials, news about industry developments, creation of best practice guides and benchmarks, a directory of industry vendors, and consulting on related issues.
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