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October 6, 2016

NGDATA Buys Rednun, Optimove Launches Optibot, Episerver Buys Optivo

NGDATA Accelerates Customer Analytics Innovation with Rednun Acquisition


NGDATA™, the customer experience management solutions company, today announced that it has acquired Rednun, a Netherlands-based company that specializes in creating personalized and data-driven video to optimize customer engagement. Rednun technology helps companies ...

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Optimove Launches Optibot, the First CRM Optimization Bot


Optimove, the leading Customer Marketing Cloud, announced today Optibot, the marketing industry’s first CRM optimization bot. Optibot uses Artificial Intelligence and machine learning to automate the analysis and interpretation of customer marketing campaigns behind the scenes and recommend actionable ...

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Episerver Acquires Omnichannel Campaign Management Vendor Optivo


Episerver™, a provider of a single platform to smartly manage digital content, commerce and marketing in the cloud, today announced the acquisition of Optivo, a provider of omnichannel campaign management and customer intelligence solutions....

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