Heineken USA Case Study (BlueConic) explains how the company used a golden consumer record to enable direct relationships.
Entain Case Study (Optimove) details how an international gambling and betting operator used hyper-segmented targeting to increase their customers' average future value by 39%.
Atelier Goldner Schnitt Case Study (CrossEngage) details how the fashion retailer used machine learning to extend its contribution margin.
Nestle Purina Case Study (Lytics) explains how the pet adoption website built trust and loyalty by using their first-party data more effectively.
Rip Curl Case Study (Lexer) shows how digital teams can use the Lexer CDP for advanced audience segmentation, high-value acquisition, and more.
ASOS Case Study (Simon) describes how the e-commerce fashion and cosmetics retailer harnessed their data to its full potential.
DAVIDsTEA Case Study (Acquia) describes how the company improved customer experiences with personalization and segmentation.
Paper Source Case Study (Optimove) describes how the brand saw a 126% increase in customer reactivation rate by excelling at testing, learning, and scaling CRM marketing.
Belgian Cycling Factory Case Study (BlueConic) explains how the unified data in BlueConic's profiles revealed new customer insights.
Walz Case Study (CrossEngage) describes how the mail-order group learned more about its customers thanks to predictive models.
AEP Energy Case Study (Microsoft) explains how Customer Insights created a 360-degree view of customers.
Electrolux Case Study (Lytics) details how the home appliance manufacturer nearly tripled web conversions.
Black Diamond Case Study (Lexer) describes how to achieve incredible top-line revenue increases, significant media efficiencies, and highly agile processes to scale operations.
John Hardy Case Study (Optimove) shows how the retailer increased average monthly net revenue by 53% using Optimove as the central hub for all of its personalized customer marketing efforts.
Web Services Case Study (Redpoint) explains how the company unified 20 databases into a single customer view.
Lids Case Study (Acquia) explains how the CDP standardized data from an existing loyalty program and provided insights.
Aku Pintar Case Study (Netcore) explains how Indonesia's leading edtech company benefited from multiple marketing channels.
Tivoli Case Study (Microsoft) explains how the Danish attraction reduced churn and increased visit frequency.
Chatbooks Case Study (Blueshift) details how sophisticated, event-triggered campaigns led to double the engagement.
Goba Sports Group Case Study (BlueConic) describes how one global, multi-brand retailer liberated data with BlueConic to improve marketing KPIs and marketing efficiency.
IBM Case Study (Segment) describes how the IBM Cloud easily handles multiple data sources in real time.
The ICONIC Case Study (Lexer) demonstrates the power and simplicity of the Lexer implementation, enabling self-serve customer insights and data-driven segmentation in just 15 days.
Belfius Case Study (NGDATA) details how bringing all of the data together enables relevant recommendations for pension savings.
UNICEF Netherlands Case Study (Microsoft) describes how Dynamics 365 Customer Insights personalized interactions at scale.
Meru Cabs Case Study (Netcore) details how the ride hailing service increased new registrations as a result of targeted communications.
Smartwool Case Study (Ascent360) describes how the apparel company achieved a 14% higher open rate with a re-engagement campaign.
Canary Case Study (Simon) explains how the home security company leveraged Simon to do away with operational impediments and drive customer conversions.
Marston's Case Study (Microsoft) describes how using a CDP increased customer loyalty and conversions.
HelloFresh Case Study (CrossEngage) shows how the meal-kit company used a CDP to create consistent, relevant cross-channel messaging.
Village Entertainment Case Study (Lexer) shows how Lexer helped a cinema exhibition leader boost loyalty and lifetime value by prioritizing data-driven, customer-first strategies.
Bussan Case Study (Netcore) describes how Indonesia's leading auto finance company improved website lead generation by 147%.
Meredith Case Study (Segment) details how the publication company streamlined their customer data to create unprecedented growth opportunities.
Essent Case Study (NGDATA) explains how the energy supplier was able to predict the likeliest callers and provide them with appropriate information and offers.
DIY Retailer Case Study (Redpoint) describes how an international retailer improved marketing efficiency with a single point of control.
Mike's Bikes Case Study (Ascent360) details how the largest bike dealer in North America improved marketing with customized engagements.
Shift Case Study (Segment) explains how the online car marketplace created individualized campaigns from multiple data streams.
Nykaa Fashion Case Study (Netcore) details how India's largest beauty destination increased web-push revenue by 50%.
Kirin Case Study (Treasure Data) shows how the world-renowned beverage and liquor company built complete customer profiles to improve marketing campaign performance.
US Fortune 50 Retail Bank Case Study (NGDATA) describes how the Intelligent Engagement Platform provided real-time recommendations based on various source systems.
Sweaty Betty Case Study (Optimove) describes how the activewear company got personal with customers.
OneLogin Case Study (Leadspace) details how the leader in unified access management was able to double engagement with intent data.
Barkbox Case Study (Simon) shows how the online business worked with Simon to drive a 97% lift in year-over-year revenue per user.
AEG Presents Case Study (Lytics) shows how AEG and Lytics turned fragmented customer data into precise knowledge about customer music preferences for more effective concert marketing.
Vivino Case Study (Simon) describes how Simon distilled Vivino's daily segment-building workflow into an automated process and significantly increased revenue per email send.
Xanterra Case Study (Redpoint) describes how the globally diversified travel company reduced data prep time and increased revenue lift.
Wish Case Study (Treasure Data) describes how Wish uses real-time data to build an $8 billion ecommerce experience.
Subaru Case Study (Treasure Data) shows how Subaru puts data in the driver's seat with Treasure Data.
American Automobile Association Case Study (BlueVenn) shows how AAA used BlueVenn to integrate near real-time data, historical behavior, and predictive models to deploy campaigns in online and offline channels.