How to Reach the Level of Functionality Modern Banking Customers Need By Kevin Shaver, NGDATAOctober 14, 2021 Today, many banks are united by a common challenge: managing the limitations of their legacy cores.
Cookies are Crumbling: Why it’s time to prioritize first-party data and how businesses can prepare By Johan Martens, NGDATAOctober 7, 2021 Conversations around data privacy have been growing louder in recent years.
There Are 5 Stages Of Customer Data Maturity. Where Does Your Business Stand? By Katrien Van Hover, NGDATASeptember 30, 2021 When I talk with my clients about their existing customer data and communications solutions, many have a roadmap about where they want to go.
For Hospitality Brands, Becoming Customer-Centric is Becoming Guest-Centric By Amy Cross, NGDATAJune 5, 2018 Hospitality marketing departments face many challenges.
Are You Ready for GDPR in 2018? By Angela Stringfellow, NGDATAFebruary 9, 2018 On May 25th 2018, the General Data Protection Regulation (GDPR) will become enforceable.
Retaining Customers Requires Understanding Customers By Amy Cross, NGDATADecember 21, 2017 For any business that provides a product or service to customers, the act of finding, targeting and obtaining new customers is always going to be among its top priorities.
The Omni-Channel Customer Experience: Be Where Your Customers Are By Amy Cross, NGDATADecember 11, 2017 Customer expectations have never been higher.
If the Martech Stack Only Had a Brain… By Amy Cross, NGDATANovember 27, 2017 Today, we are in the Age of the Customer, an age that differs from its predecessors.