The Urgent Need for Better Data Quality in CDPs: How Anomaly Detection Can Help By Darren Rankine, Transparent PartnersMay 4, 2023 Over the past several years, Transparent Partners have helped clients evaluate and select CDPs to meet their needs.
The Evolving CDP Landscape By Darren Rankine, Transparent PartnersFebruary 20, 2023 The CDP landscape has always been a complicated space, and it is getting even messier.
Is your CDP real-time? By Darren Rankine, Transparent PartnersFebruary 2, 2023 Not all CDPs are created equal.
Delivering on the promise of a CDP, what it really takes By Sarah Johnson and Darren Rankine, Transparent PartnersDecember 5, 2022 To unlock the real ROI of a CDP takes focus in 6 key areas.