Welcome to the CDP Vendor Directory.  This lists all CDP vendors known to the Institute.  These are firms that meet the Institute's definition of a CDP and whose primary business is CDP software.  Sponsors of the Institute receive expanded listings.

Sponsor Founding Gold+Real.pngActionIQ

ActionIQ is at the center of a data-driven revolution that is changing the way brands think about customer experience, digital transformation and the value of customer data as a core corporate asset. As an Enterprise CDP, ActionIQ helps Fortune 500 companies connect their first-party customer data, orchestrate cross-channel campaigns, and measure incremental lift across all digital and offline channels. They are VC-backed by Sequoia Capital, Andreessen Horowitz, FirstMark Capital, and Bowery Capital and are already helping brands like Verizon Wireless, The New York Times, HBC and others grow customer lifetime value and marketing ROI. 

Web: www.actioniq.com     email: info@actioniq.com    blog: www.actioniq.com/blog

Twitter: @ActionIQinc    LinkedIn: actioniq    Facebook: actioniq



Advanced Insight


Sponsor Founding +Real.pngAgilOne

AgilOne is a customer data platform for enterprise B2C companies. AgilOne's vision is to restore the personal relationships companies once had with customers before channel-specific marketing silos got in the way. Through a single view of customers across all channels, machine learning and analytics to understand customer behavior, and real-time APIs to activate data and orchestrate experiences across all touchpoints, AgilOne creates authentic omni-channel customer relationships that maximize lifetime value. 

Web: www.agilone.com     email: sales@agilone.com    blog: www2.agilone.com/blog

Twitter: @agilone    LinkedIn: agilone    Facebook: agilone



Allsight (Informatica)




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Amperity is the Intelligent Customer Data Platform empowering global consumer brands to create unique and personalized experiences by unlocking all their customer data. Using machine learning and massive computing power, Amperity stitches together all of a brand's disparate data sources, forms complete customer profiles, and makes these profiles available to marketers and analysts. This complete, actionable data can be used to power customer 360 initiatives, acquisition, and retention marketing programs, and advanced customer analytics. Amperity empowers marketing teams to do their best work and frees technical teams to focus on core competencies. With Amperity, brands become winners in a new data-driven and customer-obsessed world.

Web: amperity.com     email: contact@amperity.com    blog: amperity.com/blog

Twitter: @amperity    LinkedIn: amperity    Facebook: goamperity

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Arm Treasure Data

The Treasure Data Customer Data Platform (CDP) helps you harness and analyze the information you need to create a data-driven enterprise. We bring all your data together for a single, actionable view of your customer. Only Treasure Data CDP handles the scale, security, and complexity required by a global enterprise in a way that empowers business decision-makers to deliver a superior customer experience and creates a unique competitive advantage. We empower you to better know your customers, engage in meaningful ways along the entire customer journey, measure your success and grow your business.

Web: www.treasuredata.com     email: info@treasuredata.com    blog: blog.treasuredata.com

Twitter: @treasuredata    LinkedIn: treasure-data-inc-    Facebook: TreasureData

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Ascent360 partners with B2C marketers to simplify today’s increasingly complex data world and enable authentic relationships with prospects and customers. Our Customer Data Platform (CDP) creates a single source of truth from your siloed data sources. Then we provide marketing guidance to develop successful revenue-generating campaigns that increase engagement and maximize lifetime value.  With us, you realize both immediate return and sustained value year over year.  We get your company where it belongs – at the top!

Web: www.ascent360.com     email: info@ascent360.com    blog: www.ascent360.com/blog/

Twitter: @ascent360    LinkedIn: ascent360    Facebook: ascent360



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BlueConic is a Customer Data Platform built for marketers that harnesses the data required to power the recognition of an individual at each interaction, and then synchronizes their intent across the marketing ecosystem. The two key pillars of our value stem from a data management approach that allows you to identify the unique person, whether known or anonymous, as well as distribute all of the insight about that person to other systems that will also power interactions so that they can be absolutely the most recent and relevant possible. Sold as a software-as-a-service, BlueConic reduces the barriers to individualized digital marketing by solving for the two critical elements of achieving that ambition: recognizing that person whenever, wherever she interacts with the brand and synchronizing that information across the entire marketing ecosystem. Marketers need tools that work for them – at their level of technical aptitude, within the amount of time they have in a given day, and at a price point that mitigates risk and delivers a clear ROI. As important as BlueConic’s ability to deliver individualized marketing is the method in which we do so: by simplifying the process; prioritizing usability; increasing accessibility by decreasing the amount of resources required; and enabling marketing programs that drive best-in-class results.

Web: www.blueconic.com     email: info@blueconic.com    blog: www.blueconic.com/blog

Twitter: @blueconic    LinkedIn: blueconic    Facebook: blueconic

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Blueshift's AI-Powered Customer Engagement Hub is used by leading marketers to drive 1:1 customer engagement across all channels. Blueshift’s solution enables marketers to active their customer data across all channels for large scale campaign automation.  

Unlike legacy solutions that required integrations between multiple disparate products, Blueshift brings together Customer Identity, AI and a Decision-Engine in the same product. This approach enables marketers to finally harness customer behavioral data at scale, and to respond to it with “segment-of-one” personalization. 

Key Features include:

  • Cross-Channel Customer Journeys: Graduate from channel-centric to customer-centric with Blueshift’s Visual Journey Builder.
  • AI-Powered Recommendations: Leverage our AI to customize 1:1 product & content recommendations on every channel.
  • 360-Degree Customer Profiles: our customer record is no longer static! Our profiles update with every behavior, be it on web, mobile apps or even offline.
  • Real-Time & Predictive Segmentation:  Stuck in list-pull hell? Build segments super-fast with predictive scores as well as behavioral, lifecycle, transactional and demographic data.
  • Trigger-Based Automation: Say no to batch & blast! Trigger every engagement based on behavior, from welcome to re-targeting and more.

Web: blueshift.com     email: hello@blueshift.com    blog: blueshift.com/blog

Twitter: @blueshiftlabs     LinkedIn: Blueshift Labs    Facebook: blueshiftlabs

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BlueVenn provides a Customer Data Platform called BlueVenn UNIFY for creating a Single Customer View from online and offline data sources. The platform ingests data in real-time and batch methods, and customizable matching rules ensure one record for every customer or unknown user, and the entire memory of all interactions. Key to the BlueVenn CDP is the real-time cleansing and enhancement of customer data when entering the system, making it a key platform for multi-channel organizations. BlueVenn UNIFY is available standalone, or as part of an integrated offering with its BlueVenn ENGAGE marketing automation platform which activates the Single Customer View with advanced analytics, segmentation, predictive modeling and omnichannel journey orchestration.

Key features of the full BlueVenn solution include:

  • A unified customer view for an accurate, compliant, up-to-date, de-duplicated and enriched customer database.
  • ‘Train-of-Thought’ analytics to iteratively query large volumes of data, rapidly turning insight into action across all your channels.
  • Customer journey orchestration to automate and execute complex omnichannel campaigns.
  • Powerful segmentation and predictive modeling tools to target precise groups of customers.
  • Real-time personalization across digital channels utilizing online and offline customer history.

Web: www.bluevenn.com     email: marketing@bluevenn.com    blog: http://www.bluevenn.com/blog

Twitter: @bluevenn    LinkedIn: blue-venn   



Boxever is a “brain” that sits at the heart of your tech stack that does four things. It brings even the most siloed and inaccessible data together to build powerful, complete pictures of your customers. It uses analytics to understand what they like and don’t like. It makes decisions about what personalised messages to show them, and when. And it decides what channels to use too. In short: it uses data to make every interaction smarter.

Web: www.boxever.com     email: hello@boxever.com    blog: www.boxever.com/learn

Twitter: @boxever    LinkedIn: boxever   



Bridg is a customer data platform that makes customer information accessible and actionable for brick-and-mortar retailers. Bridg CDP+CRM centralizes customer data, enhances data with third-party knowledge, provides deep analytics & business insights, builds & measures marketing audiences on nearly any channel. With built-in features like a full CRM, email marketing, promotion management and loyalty engine, Bridg gives restaurant & retailer marketers the ability to identify their largest revenue opportunities — and the lowest cost ways in which to drive those opportunities. 

Web: bridg.com     email: info@bridg.com    blog: bridg.com/blog

LinkedIn: bridg   



Camp de Bases


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Celebrus, the Customer Data Platform from D4T4 Solutions, captures the market's most complete picture of customer behaviour and experience, creating events and profiles in real-time for 1-to-1 personalisation and streaming analytics. Celebrus is quick and easy to deploy and connects to industry-standard data applications for customer insight and engagement. Celebrus also gives clients complete control by enabling best-in-class privacy compliance and flexible options for hosting data on-premise or securely in the cloud. Celebrus is used by global businesses in banking, insurance, retail, travel, automotive and telco industries, collaborating with leading industry partners to drive rapid transformation in customer engagement programmes.

Web: www.d4t4solutions.com/customer-data-platform     email: moreinfo@d4t4solutions.com    blog: www.d4t4solutions.com/blog/business/

Twitter: @celebrustech    LinkedIn: celebrus-technologies  

Sponsor Gold Real.pngCleverTap

CleverTap is a customer lifecycle management platform that helps brands deliver delightful customer experiences at scale. Over 8,000 companies around the world, including Vodafone, Star, Fandango LATAM, Sony, Domino’s Pizza, GO-JEK, Cleartrip and BookMyShow trust CleverTap to deliver personalized experiences and improve the impact of omnichannel marketing across the entire customer lifecycle. CleverTap is backed by leading venture capital firms including Sequoia India, Tiger Global Management, Accel and Recruit Holdings, and operates out of San Francisco, London, Singapore, Mumbai, and Bengaluru. For more information, visit clevertap.com or follow on LinkedIn and Twitter.

Web: clevertap.com     email: info@clevertap.com   

Twitter: @clevertap    LinkedIn: clevertap   

Commanders Act






Sponsor Europe Founding+Real.pngCrossEngage

In 2015, Manuel Hinz and Dr. Markus Wuebben founded CrossEngage to fill the market gap for a platform that handles all marketing activities across channels.

CrossEngage integrates all data available (product data, user data, order data and behavioral data), adding easy-to-use customer journey and segmentation tools, and connects this setup to best-of-breed marketing channels for email, direct mailing, programmatic advertising, social ads and any other channel used by our clients.

Web: www.crossengage.io     email: info@crossengage.io   

Twitter: @crossengage    LinkedIn: crossengage    Facebook: CrossEngage







Datorama (Salesforce)






Eulerian Technologies


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Only Evergage’s real-time personalization platform delivers The Power of 1, enabling digital marketers to transform the dream of 1:1 customer engagement across channels into reality.

Combining in-depth behavioral analytics, a full customer data platform and advanced machine learning, Evergage provides the one platform you need to systematically understand and interact with each person that visits your site or uses your app – one at a time, “in the moment” and at scale – to deliver a maximally relevant, individualized experience.

Personalization is the future of digital marketing, and we believe it should be easy for marketers – without the need for developers or IT – to understand their audiences and respond in real time with the most engaging experiences and the most relevant recommendations. Our customers delight their visitors, prospects and customers every day, building valuable relationships that lead to greater revenues and customer loyalty.

Web: www.evergage.com     email: info@evergage.com    blog: www.evergage.com/blog/

Twitter: @evergage    LinkedIn: evergage    Facebook: evergage

Sponsor Gold Real.pngExponea

Customers don’t just want personalized experiences; they’ve come to expect them. Exponea helps online retailers to meet and exceed these expectations.

Exponea is the next generation of Customer Data Platforms (CDPs). Built with a CDP at its core for gathering and organizing data, Exponea goes further, adding real-time data updates, customizable reports and dashboards, predictive analytics, and direct campaign execution layers. These additions make it possible to build, segment, launch, and analyze every campaign you create, all within the same platform. This creates a more consistent experience for both you and the customer.

Integrate your data and orchestrate an omni-channel experience covering every customer touchpoint. Slice your customer base into highly detailed segments, drill down into the data, and automate your campaigns across the customer lifecycle. A/B test multiple approaches to find the one that works. Deliver individually tailored offers and recommendations to every customer - true personalization at scale. All within one integrated platform.

Start sending the right message to the right person at the right time with Exponea.

Web: https://exponea.com     email: info@exponea.com    blog: exponea.com/blog

Twitter: @exponea    LinkedIn: exponea    Facebook: exponea





FirstHive is an Intelligent Customer Data Platform that builds Unique Customer Identities by extracting data from various sources of customer interactions such as Social, Web, Mobile and Landing Pages. It also includes transaction systems such as ERP, CRM and Customer Care. It is the world's first CDP to use Machine Learning for building Unified Customer Identities and layer these Unified Identities with actionable recommendations to deliver a disproportionate jump in Marketing ROI. Our key customers include some of the world's leading Banking, Financial Services, FMCG/CPG and Manufacturing companies. FirstHive is privacy by design, GDPR/PDPA/CCPA compliant product. In the first New Data Wave published by Forrester in early 2019, FirstHive was featured among the top 5 CDPs globally on current product readiness.

Web: firsthive.com     email: info@firsthive.com    blog: firsthive.com/blog/

Twitter: @firsthive    LinkedIn: firsthive   

Fospha www.fospha.com




Healthgrades empowers meaningful connections between patients and their healthcare providers.  On healthgrades.com, millions of consumers a month find and schedule appointments with their provider of choice. With our scheduling solutions, marketing services, advanced CRM/data analytics applications and newly launched CDP platform, we help our health system clients representing over 1,500 hospitals nationally to cultivate relationships and build customer loyalty. 

Web: www.healthgrades.com     email: marketing@healthgrades.com    blog: hs.healthgrades.com/hospitals/blog/

Twitter: @healthgrades    LinkedIn: healthgrades    Facebook: HealthgradesInc



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IgnitionOne simplifies life for marketers, allowing you to more effectively engage with your customers and make the most out of every marketing dollar. Our score-powered audiences and optimization drive deep insights, so you can reach customers across the most relevant channels with personalized, 1:1 messaging.

Web: www.ignitionone.com     email: info@ignitionone.com    blog: ignitionone.com/the-latest/c/blog/

Twitter: @IgnitionOne    LinkedIn: ignitionone    Facebook: IgnitionOne


Integral Core Customer Data Platform from EVERRISE accumulates and manages all customer data.

Integral Core's strength is the high speed data processing and customizability that enable 4R of Right target, Right timing, Right channel and Right message.

Based on the proven service of AWS ™, Integral Core has a big data processing architecture that we designed optimally. Here is the task of accumulating a large amount of data and the answer to the contradictory task of utilizing those data in real time. Scaling is also possible without changing the architecture. We will respond widely to companies starting from small scale operation and accumulating petabyte (PB) class data.

Web: cdp-integral.com/     email: contact@ever-rise.co.jp    blog: cdp-integral.com/blog


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To deliver a consistent, relevant customer experience across all channels, companies need more than a traditional CDP. They will need a platform like Intent HQ’s low latency customer intelligence platform (CIP) to help surface hidden insights to drive customer personalisation at scale.

We’ve reinvented the way you can process data. As well as creating a ‘single source of truth’ - a unified profile of every customer across all channels, our AI-driven profiles provide a layer of meaning to your customer data enabling 1-to-1 personalisation, at scale and at near real-time.

Our clients include Telefónica and a Tier 1 US operator.

Web: www.intenthq.com     email: hello@intenthq.com    blog: blog.intenthq.com/blog

Twitter: intent_hq   LinkedIn: Intent-hq   





Sponsor Gold Real.pngLattice Engines

Lattice’s robust suite of predictive marketing and sales solutions are built upon the broadest set of data, to provide a complete and precise view of the customer. Our revenue accelerating solution helps customers increase the efficiency of their sales and marketing teams by prioritizing accounts and leads, identifying net new contacts, and increasing customer lifetime value. With an unrivaled track record of success and expertise, Lattice delivers the ultimate in customer value through its experience, complete data and comprehensive solutions for enterprises such as Hootsuite, PayPal, and SunTrust Bank. Lattice is a Salesforce Gold partner, and headquartered in San Mateo, CA.

Web: www.lattice-engines.com     email: marketing@lattice-engines.com    blog: www.lattice-engines.com/resources/blog

Twitter: @Lattice_Engines    LinkedIn: lattice-engines    Facebook: latticeengines



Sponsor Gold Real.pngLeadspace

Leadspace B2B Customer Data Platform empowers Sales and Marketing to find and convert their ideal customers through accurate, personalized engagement across all channels. By combining customers’ 1st party data with unparalleled 3rd party data coverage, intent signals and Artificial Intelligence, Leadspace provides a 360-degree view of customers and prospects, and can accurately recommend the best marketing and sales activities to pursue. Updated in real time and automated directly into leading CRMs and Marketing Automation Platforms, data and intelligence remain constantly accurate and actionable. Based in San Francisco, Denver and Israel, Leadspace is trusted by more than 130 B2B brands and 7 of the 10 largest enterprise software companies, including Microsoft, RingCentral and Marketo.

Web: www.leadspace.com     email: info@leadspace.com    blog: www.leadspace.com/blog/

Twitter: @Leadspace    LinkedIn: leadspace-    Facebook: Leadspace-230952250262903/



Lemnisk is an intelligent and secure Customer Data Platform built for Banking, Insurance, and Financial Services marketers. Marketers leverage Lemnisk to maximize customer engagements and conversions across channels. The key capabilities include:

  • Customer Data Platform that uniquely resolves users  across different data sources and channels
  • Custom data models and algorithms are created for Banking, Insurance and other Financial Services
  • Intelligent orchestration of each customer’s journey based on one’s propensity towards a marketing channel and delivers higher engagement
  • Hyper-Personalization that creates a unique real-time marketing message and experience for each user across multiple marketing touch-points

Lemnisk works with some of the largest global brands including HDFC Bank, Axis Bank, Royal Sundaram, Max Bupa, and Emirates NBD Bank. Founded in 2008, Lemnisk has offices in Bangalore, Dubai, and Singapore. Lemnisk is ISO 27001 certified and ISO 27018 compliance certified, accredited by BSI.

Web: www.lemnisk.co     email: marketing@lemnisk.co    blog: lemnisk.co/blog

Twitter: @LemniskCo    LinkedIn: Lemnisk    Facebook: LemniskCo



Software for Data⚡️Rockstars 

Marketing and customer service to rock your customers' world.

The Lexer Customer Data Platform unifies your fragmented data into enriched customer profiles using advanced analytics and the best external data to improve decision making, customer service and marketing.

Key features:

* Unify all data sources

* Advanced customer analytics

* Experian enrichment

We're a team of passionate and dedicated data experts with offices in New York, Los Angeles, Sydney and Melbourne. Contact us for a demonstration.

Web: lexer.io     email: hello@lexer.io    blog: lexer.io/resources/

Twitter: @camplexer     LinkedIn: Lexer   

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Lytics helps marketers know what their customers want and when to create relevant, personalized experiences wherever their customers meet them. Companies such as General Mills, The Economist, Heineken, Dr. Martens and many others harness the Lytics platform to dramatically improve conversion and average order size, higher return on ad spend, improved customer retention and ultimately higher customer lifetime value.


  • Build real-time customer profiles with Lytics identity resolution and deliver the right experience in any channel just when your customer wants it.
  • Know when your customers are “likely to buy” or “likely to churn” using predictive models based on customer behavior, machine learning, and AI.
  • Serve customers connected and personalized experiences using the tools your marketing teams already use. We integrate with Marketo, Salesforce Marketing Cloud, Facebook and Google Ads—and plenty more.
  • Increase conversion rates by serving customers content they care about based on real-time affinity knowledge. Lytics automatically develops affinity insights about every customer using machine learning and AI.
  • Track customer engagement across all of your tools and channels—know how your customers engage and automatically optimize their experiences.

Web: www.lytics.com     email: info@lytics.com    blog: www.lytics.com/blog

Twitter: @lyticsio    LinkedIn: lytics    Facebook: lytics



Manthan Customer Marketing Platform is designed for B2C industries including retail and restaurants. The solution empowers marketers by creating unified customer profiles, enriching data and providing real-time insights that enable effortless decision making. Manthan’s customers have benefitted from higher campaign ROI, faster campaign setup, increased customer engagement and significant reduction in customer churn. All this, in unmatched time with its pre-built applications and algorithms, that speed up deployment times.

There are three components of the customer marketing platform: (a) customer data platform that is built for business users (b) AI advanced analytics that surface deep customer insights and (c) marketing execution solution with omnichannel personalization capabilities to engage and add value to customers.

With 200+ customers in 23 countries, spanning segments of fashion, departmental stores, supermarkets & grocery, quick service restaurants and convenience stores, Manthan’s recognition for its specialized vertical expertise does not come as a surprise.

Web: www.manthan.com     email: mktg@manthan.com    blog: www.manthan.com/blogs

Twitter: @WeAreManthan    LinkedIn: Manthan-Systems   Facebook: ManthanAnalytics

Marketing G2








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mParticle is the leading customer data platform (CDP) for multi-channel consumer brands. Companies such as Starbucks, Burger King, NBCUniversal, Spotify, and Airbnb use mParticle to create a unified, real-time customer data pipeline that enables them to win in key moments of the customer journey. Founded in 2013, mParticle is headquartered in New York City with offices in Delray Beach, London, San Francisco and Seattle. The mParticle platform manages more than 500 billion API calls monthly.

Web: www.mparticle.com     email: www.mparticle.com/contact/    blog: www.mparticle.com/blog

Twitter: @mParticle    LinkedIn: mparticle-inc-    Facebook: mParticle-467401490025179/


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Myntelligence provides companies with a cutting-edge Marketing Operating System, a mar-tech suite based on a Customer Data Platform that collects and unifies consumer data under a Persistent ID, a unique user identifier that enables the creation of bespoke audience personas.

Myntelligence platform enables also to orchestrate and execute marketing and advertising campaigns on such audiences from a single UI. Thanks to API integration with market-leading technologies across all digital touchpoints (display, social media, search, video, mobile app, email, SMS, push notification, Out-Of-Home), Myntelligence enables Marketers to design, operate and analyze digital campaigns across all channels and monitor that data in real-time from a unified campaign insight dashboard, adjust their go-to-market strategy and drive better ROAS.

Web: www.myntelligence.com     email: info@myntelligence.com   

LinkedIn: myntelligence  





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NGDATA helps brands in data-driven industries, such as financial services, telecom, utilities and hospitality, to drive connected customer experiences. Our CDP and Digital Transformation Services put people at the center of every business via Customer DNA, which continuously learns from behavior to deliver compelling experiences for brands across the globe. NGDATA is headquartered in Gent, Belgium and has offices in the United States, Europe and Asia-Pacific.

Web: www.ngdata.com/     email: info@ngdata.com    blog: www.ngdata.com/blog/

Twitter: @ngdata_com    LinkedIn: ngdata    Facebook: NGDATAInc

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At Nominow we believe a well-known customer will be a happy customer. By knowing your customer, you can have a relevant dialog everywhere and at all times.

Nominow gives you full control of your customer data with an actionable single customer view built from various data sources like email marketing automation, CRM, ERP, cash register, data warehouses, websites, e-commerce shops, apps and social media. With Nominow your customers will experience:

  • A unique and relevant treatment by using a true actionable single customer view, connecting data from any online and offline data source.
  • Errorless dialogs feed by real-time up-to-date customer profiles. Continuously deduplicated and cleansed to ensure their data is always correct.
  • Secured data handling by showing you having full and secured control over their data meeting up with legislation like GDPR.Well timed and personal promotions because shorter time-to-market with your marketing campaigns.
  • That they are never missed out in the action as their customer data fuels automated data-driven campaigns.

In return you will get:

  • Better use of your Martech stack with true customer data utilization everywhere.
  • Realtime insights in your campaign performance.
  • Increases in sales and reduced churn through predictive actions.
  • Overall you will achieve a higher customer lifetime value.

Nominow, where data gets real.

Web: nominow.com     email: info@nominow.com    LinkedIn: nominow   



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Optimove is the Science-first Relationship Marketing Hub. With a Customer Data Platform at its core, Optimove autonomously transforms customer data into actionable insights, helping customer-centric businesses drive measurable growth. The company’s unique technology suite enables the smart orchestration, measurement and optimization of highly personalized multi-channel campaigns, at scale, resulting in improved customer experience, retention and lifetime value. Optimove is used by hundreds of leading brands of all sizes, including Staples, Deezer, GVC, Family Dollar, J.Jill, lastminute.com, Talkspace and Sweaty Betty. Optimove employs over 200 people in its New York, London and Tel Aviv offices.


  • Bespoke customer model built by Optimove’s Data Science team based on clients’ customer data.
  • Predictive model based on customer data, machine learning and AI that surfaces actionable customer insights and generates predictions such as Future Value and Risk of Churn to enrich your segmentation options.
  • Smart campaign orchestration engine based on both real time and historical data ensures customers receive the most relevant message across marketing channels for all customer interactions.
  • Incremental contribution measurement of each single or series of campaigns to custom business KPIs.
  • Marketing performance optimization based on machine learning and AI for self-optimizing campaigns and customer journeys as well as the surfacing of actionable recommendations.

Web: www.optimove.com     email: info@optimove.com    blog: www.optimove.com/blog

Twitter: @optimove    LinkedIn: optimove    Facebook: optimove


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Pearl Thinks, LLC is a data technology company that helps small, medium and Enterprise-size retailers and eCommerce companies convert data into long-term customer and database growth through data enrichment, unification, analytics, and activation strategies.

Pearl, a patent-pending, SaaS Customer Data Platform (CDP) developed and built by Pearl Thinks, enables brands of all sizes to unify, enrich, store and deliver contact data insights and analytics to deliver greater returns on customer relationships for sustained business growth. Utilizing Pearl’s Relationship LifecycleTM (RLC), Pearl makes it possible for brand marketers to visualize a customer’s journey toward greater brand loyalty. Dynamically organized in Pearl’s RLC as Passers-by, Acquaintances, Fans, Friends and Family based on a contact’s brand relationship, Pearl empowers marketers to effectively message and migrate prospects and customers with the right messaging at the right time—every time.

Web: www.pearlthinks.com     email: hello@pearlthinks.com   

Twitter: @PearlRLC     LinkedIn: pearlthinks  

Piwik PRO






Quaero’s Customer Data Platform (CDP) is a turnkey solution for monetizing customer data from any source - digital or offline. Data is cleansed with fully automated data management frameworks and unified with a state of the art identity resolution engine. The resulting 360° degree customer view is persistent and supports high performance marketing programs for the most sophisticated direct-to-consumer brands, retailers, publishers and agencies.

Quaero is the only CDP built for end users who live and breathe data on a daily basis. This includes analysts, data scientists, data engineers and agency campaign managers. Every data point in the Quaero CDP is available to drive stunning visualizations, deep drilldown 'what if' analyses and actionable analytic models; all through no-training-required interfaces that put the power of big data and the promise of machine learning into action today.

Web: quaero.com     email: info@quaero.com   

Twitter: @QuaeroTweets    LinkedIn: quaero    Facebook: QuaeroPost



QuickPivot has been around for 20 years and has developed technology platform that allows marketers to not only aggregate, clean and mine their data, but unify data in such a way that marketers can finally have a 360° view of the customer. With this unified view of the customer, marketers can provide true one-to-one personalization for their customers. QuickPivot was a CDP way before CDPs were “the next big thing”.

So, what makes us unique?  We excel at making customer data actionable. With QuickPivot, marketers have the ability to seamlessly create and extend segmented customer data into the most intuitive campaign planning tool on the market, and then execute cross-channel campaigns through our integrated ESP. We also offer the only customer data platform that can easily segment your catalog and direct mail customer data into a full mail plan, seamlessly bringing all offline and digital data together. Truly, no more silos. A demo of our platform will show you why our innovative customers have chosen QuickPivot as their trusted customer data management and marketing partner.

Web: quickpivot.com     email: info@quickpivot.com    blog: blog.quickpivot.com

Twitter: @QuickPivot     LinkedIn: quickpivot    Facebook: QuickPivot

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RedEye’s family of Contour products are driven by a unique Customer Data Platform that combines all customer data, online and offline, from in-store purchases to last products browsed online and makes this vast depth and breadth of data available to our clients through sophisticated and intuitive tools and interfaces.

RedEye’s purpose is simple - to constantly increase customer lifetime value for our clients. We do that by employing data driven strategies and unique technologies and solutions. This provides our clients with customer insight and data that drives highly personalised and successful cross channel communications that attract, engage and convert prospects and customers.

Web: www.redeye.com     email: marketing@redeye.com    blog: https://www.redeye.com/insights/blog

Twitter: @RedEyeUK    LinkedIn: redeye    Facebook: RedEyeUK

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RedPoint Global Inc.

RedPoint Global optimizes customer engagement across the enterprise, providing a customer data platform for brands to deliver consistent, contextually relevant experiences across all interaction points. RedPoint’s technology taps into any and all data sources – streaming and batch – while resolving anonymous to known customer identities using the most advanced probabilistic and heuristic algorithms. The platform’s precise customer views combined with advanced analytics and real-time intelligent orchestration power leading enterprises to help them achieve sustainable, profitable revenue growth.

Web: www.redpointglobal.com     email: contact.us@redpointglobal.com    blog: www.redpointglobal.com/blog/

Twitter: @RedPointGlobal   LinkedIn: redpoint-global-inc    Facebook: RedPointGlobal





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Segment is the infrastructure for customer data. Businesses use Segment's API to unlock 200+ tools for every team across their organization. With Segment, developers can stop building tedious and expensive one-off data integrations, turning on their favorite apps right from the Segment dashboard. From implementing advertising to marketing automation to data warehousing and beyond -- getting customer data into business critical systems isn't an engineering roadblock anymore. Segment is trusted by thousands of companies including Crate&Barrel, Gap, The Knot, and New Relic.

Web: www.segment.com     email: sales@segment.com    blog: segment.com/blog

Twitter: @segment    LinkedIn: segment-io    Facebook: segmentio

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SessionM is a customer data and engagement platform empowering the world’s most innovative brands to forge stronger and more profitable customer relationships. With a powerful customer data platform at its core, SessionM provides native engagement capabilities coupled with a flexible and comprehensive loyalty management solution to help marketers drive targeted, personalized outreach to increase engagement and profitability.

Web: www.sessionm.com     email: marketing@sessionm.com    blog: www.sessionm.com/blog

Twitter: @sessionm    LinkedIn: sessionm    Facebook: SessionM.inc

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Simon Data

Simon Data is the first ever enterprise customer data platform with a fully integrated marketing cloud.

The Simon platform combines data-first CDP-functionality with next-generation personalized experiences to increase customer acquisition, engagement and retention. Simon leverages all sources of customer data to optimize multi-channel delivery across email, push/in-app, SMS, onsite, ads, and direct mail. Their unique approach allows brands to develop incredible personalization capabilities without needing to build and maintain massive bespoke data infrastructure.

Web: simondata.com     email: hello@simondata.com    blog: blog.simondata.com

Twitter: @simon_data    LinkedIn: simon-data    Facebook: simondata







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Tealium revolutionizes digital businesses with a universal approach to managing the ever-increasing flows of customer data, spanning web, mobile, offline, and IoT. With the power to unify customer data from a single source of truth, combined with a turnkey integration-ecosystem supporting more than 1,000 vendors and technologies, Tealium's Universal Data Hub (UDH) enables organizations to gain real-time, actionable insights and create richer, more personalized digital experiences. More than 700 global businesses worldwide trust Tealium to power their data strategies and data governance practices.

Web: www.tealiium.com     email: info@tealium.com    blog: www.tealium.com/blog

Twitter: @tealium    LinkedIn: tealium    Facebook: tealium

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Teavaro truly connects people, brands and media owners across any media and device, helping you deliver a personalised marketing experience that drives conversion and reduces media wastage. As 80% or more of your customers and prospects are online every day, we facilitate reaching that audience by engaging them whenever and wherever best. We provide a unique marketing identifier under your control, letting you activate customer data in a privacy-compliant way across your existing marketing and ad tech stack. Our cloud-based solution is designed for scale, fast setup and real-time performance, providing cost reduction, higher revenues and increased customer advocacy.

Web: teavaro.com     email: info@teavaro.com    blog: teavaro.com/blog

Twitter: @TeavaroLtd    LinkedIn: teavaro-limited   

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Totango is the leading Customer Success solution for the enterprise. Our platform provides access to all customer information, best practices, and relevant metrics so enterprises can proactively and intelligently operate their entire company around their customers. Leading customer-centric enterprises such as SAP, Dimension Data, Monster and Zoom use Totango to drive customer adoption, retention, expansion and advocacy.

Web: www.totango.com     email: info@totango.com    blog: blog.totango.com

Twitter: @Totango    LinkedIn: totango    Facebook: totango













Sponsor Europe Real.pngWhite Rabbit

White Rabbit is the guide to the wonderful world of business on line.

White Rabbit is a SaaS software based on a strong CDP concept: it is the first operational CDP. This means that WR, while customer is making all the marketing and business operations, stores in the database all about the customer lifecycle.

The marketing operations available for the customer:

  • Make and connect sites or e-commerce
  • Link and Manage Social Profiles
  • Create Advertising Campaigns and Projects
  • Optimize the job using Collaboration Tools
  • Send Newsletters, Surveys and Sms
  • Create awesome Landing Pages
  • Manage Contacts, Clients, Profiles in a CDP
  • Analyze all the data with the Integrated Analytics
  • Create Content with the Integrated Content Machine
  • Export the Customer Big Data and Analyze with Machine Learning or A.I.
  • GDPR compliant

The company vision is to simplify the access to digital revolution and make “happy business”. This means happier customers with less effort, time and costs.

Web: www.whiterabbitsuite.com     email: barbarossa@whiterabbit.cloud    blog: www.whiterabbitsuite.com/business-school

LinkedIn: whiterabbitsuite    Facebook: WhiteRabbitSuite

Yeti Data








Zylotech is a self-learning customer data platform that helps marketers create complete customer profiles for targeting revenue opportunities more effectively.

Powered by AutoML, the platform continuously unifies and enriches internal and external data, and performs ongoing micro-segmentation, pattern discovery, and recommendations, all while integrating with a variety of marketing clouds for on-demand accessibility. Zylotech’s cross-industry clients have reported up to a 6x increase in customer lift.

Web: www.zylotech.com     email: info@zylotech.com    blog: www.zylotech.com/blog

Twitter: @zylotweet    LinkedIn: zylotech   

The CDP Institute educates marketers about the issues, methods, and technology used to manage customer data, with a special focus on Customer Data Platforms. Join the CDP Institute for free access to valuable information and insights.


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