The Customer Data Platform Institute is a vendor-neutral organization dedicated to helping marketers manage customer data.
From the Library
Element describes how CDPs connect the data dots. Download now.
From the Video Collection
Josh Francia, VP of Marketing at LendingTree, explores the cutting edge of AI in marketing and explains what it's like to work with Blueshift's Customer Data Hub
Steve Miller, VP Marketing and Business Development of JOANN Stores shares his journey with AgilOne's Customer Data Platform.
See how Radius helps you improve revenue operations and customer experience with unified, trusted data.
From the Blog
One may not assume that a customer perceives a ‘customer experience’ as was intended by the provider. Read more.
We’re hurtling at warp speed toward a time when customer experience will reign supreme. Read more.
Here’s the theory: if we take all the data we possess about customers, we could deduce a great deal and draw powerful insights. Read more.