Various external factors have rocked the digital marketing landscape in recent years. Redpoint Global explains how segmentation helps marketers respond to these factors by providing valuable audience insight.
Intent Data: Diamond in the Rough or Just Pixie Dust? Lattice Engines explores the nuances of intent data and how B2B marketers can use it most most effectively.
Redpoint Global makes all of your customer experience technology work better – watch the video to learn more!
Marketers are facing real challenges when it comes to balancing privacy and relevance to create trusted customer relationships. Join us as we discuss how you can succeed in the new data revolution.
Webinar from Tealium.
Discussion moderated by CDPI Founder David Raab.
In-person event from Lemnisk.
Industry conference from E-Commerce Capitals. Registration is free.
Customer data platform use cases span enterprise functions and industries.
The topic of first party data strategy is increasingly important to marketers.
Have you ever wondered what’s the difference between the various types of systems that store customer data?
In today’s data-driven marketing landscape, Customer Data Platforms (CDPs) are becoming indispensable tools.