D&B Announces Analytics Studio

Dun & Bradstreet is accepting beta customers for Analytics Studio, which combines predictive modeling, visualization, and the ability to merge a client’s own data with D&B data and “alternative sources” such as technology installs, debtor information, intent data, and commercial property records. Not exactly a CDP although D&B purchased Lattice Engines last year and you might see some resemblance.

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Kount Introduces Identity Trust Global Network

February 12, 2020

Fraud prevention vendor Kount comes at identity from the angle of judging whether someone is really who they say they are. Kount just introduced the Identity Trust Global Network, which assigns a confidence score to identities asserted during interactions such as payments, account creation, and log-ins. Companies can then act accordingly, smoothing the path for reliable identities and demanding more verification from the sketchier ones.

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Customer Data Platform Industry Adds New Vendors: CDP Institute Report

July 12, 2024

Software vendors continued to add Customer Data Platform (CDP) capabilities to existing systems in the first half of 2024, according to the CDP Institute’s latest Industry Update report.  Nearly all of the dozen companies appearing in the report for the first time started as marketing or messaging applications and added CDP capabilities after they were built.  These firms accounted for most of the industry growth during the report period.

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