Emplifi offers a combination of social marketing, reputation management, and customer service solutions. They’ve just added Unified Analytics, which aggregates data from those sources into a central repository and makes it available for analysis. It’s not a full-fledged CDP but is a step in that direction.
Tanzanian startup Safiri has created the digital infrastructure that enables transit operators to manage their operations and provide more – and better – services to customers. Launched in June 2022, Safiri is digitising the management of transit companies, replacing pen and paper with software in local languages, point of sale devices for the issuance of tickets, and GPS trackers for vehicles.
CDP ONEcount has added a collection of business intelligence tools to its offerings. The additions will provide a unified dashboard for customer engagement data, custom visualizations, and automated reporting. ONEcount already offers a range of modules for data management, segmentation, and execution targeted at subscription and membership marketing.
They didn’t call it a CDP, but Meta just launched a product to “connect your first-party data from any sources to any destination, streamlining your data handling processes and unlocking valuable insights to optimize your marketing campaigns.” The name of this miracle cure is Signals Gateway, and pricing seems to start at $30 per month. Data is hosted in Amazon Web Services and, at least in theory, Meta can’t see it.