Bengaluru-based martech startup ‘Hypergro’, has raised ₹7 crore (~USD$843,000) in a seed funding round. The company works in the domain of boosting brand revenues and reducing customer acquisition costs.
You saw this one coming: bowing to pressure from European privacy regulators, Meta will offer paid subscription, ad-free versions of Facebook and Instagram to EU, EEA, and Swiss residents. Apparently Facebook will still gather their customers’ data but not use it so long as they continue to pay the protection subscription fee. After all, that’s a nice little profile you have there, my friend, it would be a shame if it were shared without someone you didn’t want to see it.
Mitgo, a global IT/MarTech company launches Mombio, a specialised mobile app user acquisition and CPI/CPL/CPA/Revenue share monetisation services platform. Mobmio is a new mobile performance network with ambitious plans for the Indian mobile app market.
Google lashed out at the Department of Justice’s threat to break up the company, calling the proposals “radical.” Among other things, Google says the proposals would threaten users’ privacy, stifle innovation and break Android and Chrome. Given the appeals process, it will likely be years before we know whether Google will stay in one piece.