What, did you think this was the National Enquirer? You won’t be surprised to learn that Customer Data Platforms need to store data, since it’s part of the definition. But choosing what to store or not to store isn’t so simple. This post from the CDP Institute blog offers some advice and is illustrated with Salvador Dali’s cool “melting watch” picture, which you may recall is named “The Persistence of Memory”.
Lotame is a powerful DMP (Data Management Platform) that targets anonymous individuals across channels and devices.
Magisto says it’s “the world’s most popular smart video storytelling application”, which actually might be true if only because they get to define what that means.
The U.S. Senate has passed a bill that could potentially ban TikTok in the U.S. if its Chinese owner, ByteDance, does not sell its holdings within a year. The bill now goes to the President Biden, who has said he will sign it. Court challenges are likely to follow.