Target Australia re-platforms e-commerce on AWS
The re-platforming improves delivery of new features and performance under the hood.
The re-platforming improves delivery of new features and performance under the hood.
India-based esports team 7Sea Esports has been bought by Ampverse, marking the esports media company’s entry into the world’s largest mobile gaming market. According to Sensor Tower, India currently has the most mobile game downloads for a country, with almost half a billion year-on-year increase recorded in Q1 2021. It predicts gaming and esports will continue to see growth in India, with smartphone penetration and digital adoption swiftly increasing, and India is projected to exceed China as the world’s most populous country by 2025.
Escalating cyberattacks require companies to get serious about protecting customers.
CDP and marketing cloud vendor Zeta Global announced an agreement to purchase LiveIntent, which helps companies do email-based advertising. The deal will let Zeta expand its identity graph, enter the publisher monetization business, and accelerate its mobile and retail media products. Zeta will pay $77.5 million in cash and $172.5 million in common stock, with potential for additional payments based on performance.