TikTok, which has been running afoul of EU regulators and recently received warning tougher rules are planned this year, has announced plans for two new EU data centers. The intent is to migrate the company’s EU user data there to be stored and managed locally.
White Castle and a dozen business groups are trying to hold back against a ruling from Illinois’ Supreme Court that claims the company should pay $17 billion+ as a penalty for repeatedly collecting employee biometric data without consent. “Repeatedly” is key here, since the court wants to charge White Castle for each time they scanned the 9,500 employees, while company lawyers argue it should only be charged for the initial scan.
New regulations and changes to existing laws are expected this year and soon after in Asia. India and Vietnam have legislation in process; and Australia, Japan, Korea, New Zealand and Singapore are looking to more closely align with the EU’s GDPR. Morrison & Foerster’s overview looks at changes evolving with regard to scope, cross-border transfers, breach notification rules and enforcement.
Customer data and audience management platform Omeda is announcing a new integration with Shopify. This means order, product, and customer data from Shopify being imported directly into Omeda. Users will be able to see Shopify transaction activity in real time, use Omeda Audience Search to view customer order history from a connected Shopify store and use Omeda Audience Builder to create target audiences based on Shopify trends and behavior.