Arm plans to spin off its IoT Services Group, which includes the Treasure Data CDP, into a separate company owned by SoftBank Group and its affiliates. SoftBank also owns Arm, so this is more a reshuffling than sale. It might make a future sale easier although no one has hinted that’s the plan.
Customer journey mapping is a hot space. It just got a bit hotter with a $2 million seed round for StrategyBox, a marketing analytics platform that builds journey maps. They use AI to recommend the most effective content, ads, and actions.
Mediafly is a sales enablement platform that mostly helps to build tailored interactive presentations. But they just spread their wings (get it?) with a content hub that marketers can use too. It’s another example of sales/marketing tech convergence if you want a bigger picture.
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