10-13-20 Privacy Newsletter

Two new surveys show consumers are very concerned about data rights and company data use. Brazil had its first LGPD legal action; the UK's education department was charged with GDPR violation; and in U.S. Google gave police personal search data. Good news: France leads the way in protecting kid online influencers.

--Susan Raab, Editor

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Global data rights survey released today

BIGID and IAPP issue global report: The State of Data Rights

More than 475 privacy executives from around the world participated in the BIGID/IAPP survey released today. More than half said they plan to invest in data discovery. Nearly 60% in financial services are prioritizing data discovery, inventory and mapping. And, the report said, more U.S. companies plan to invest in data rights management than those in the rest of the world.

Consent, compliance, risk mitigation for advertisers and publishers

Sourcepoint ups the game acquiring RedBud

Intent on becoming the most "fully-featured" privacy, compliance and consent platform, Sourcepoint has acquired Redbud, including its DIAGNOSE scanning and analytics tool.This will give publishers visibility into hidden activities on properties, including from third parties. It also reveals privacy vulnerabilities and ensures media spend is compliant and consumer privacy-focused.

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IT'S THE LAW

France has a new law to protect "kid influencers." This extends safeguards already granted to child performers and models to young people, up to age 16, who become celebrities online and on social media. It includes protection against extortion and guarantees the "right to be forgotten."

Google found providing police with keyword search data

Police typically need a warrant to obtain data on your search history, but recent court documents for an arson case in Florida revealed Google provided the police with IP addresses of people who had searched the victim's address, rather than searching by a single individual. This "keyword warrant" tactic is being used more widely and is likely unconstitutional.

Global study shows a majority of people have no idea what companies do with their data

Publicis Sapient's survey of 5,000 people from Great Britain, France, Germany, Australia and the United States revealed that 61% know little or nothing about how companies use their data - and they worry this can be harmful. The survey also found a disparity between those who are more educated, younger and tech savvy, in their degree of mistrust. Results indicated significant uncertainty and dissatisfaction with companies in multiple categories.

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In Brief:

Google Lets You Go Incognito: New privacy features include an incognito guest mode and easy access preferences. Read More

First LGPD Civil Action: Three days after Brazil's law was enacted, a company holding 500,000 records was sued. Read More

UK's Dept. for Ed Breaches GDPR: An ICO audit found widespread data protection failings including breach risk. Read More

CDP Institute News:

CDPI Slack channel --Join us to talk about privacy and martech.

CDPI Privacy Glossary -- New: incognito mode, ICO

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