Personal information is second only to political opinions on the list of things consumers don’t want to hear from brands, according to a study from social advocacy platform Bambu. Responding to questions is the most appreciated behavior. Other insights include gaps between channels used by companies and the channels preferred by consumers. Worth a look.
Not much, when you come right down to it. But marketing services agency Direct Services Inc. has nonetheless launched GDPRtoons, which illustrates key GDPR issues in ways they hope will amuse you. Hey, if that’s what it takes.
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