October 23, 2017

ActionIQ Raises $30 Million Series B

ActionIQ Announces $30 Million Series B Funding

Business Wire

Customer Data Platform vendor ActionIQ has closed a $30 million Series B financing, bringing its total raise to $45 million. Founded in 2014, ActionIQ is the youngest CDP to break the $40 million funding mark.

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NYIAX Raises $5.6 Million for Blockchain-Powered Ad Future Exchange


More funding news: NYIAX has closed a $5.6 million seed round for their advertising contract futures exchange. If advertising contract futures don’t excite you, how about the fact that NYIAX uses blockchain? I thought so.

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Customer Journey Analytics Market Is $4.7 Billion: Markets and Markets

Markets and Markets

And still more about money: companies will spend $4.7 billion on customer journey analytics software and services in 2017, says palindromically-named Markets and Markets. They expect the industry to reach $12.2 billion by 2022. Before you faint at the thought of all that mapping software, read the fine print: the estimate includes all customer segmentation, targeting, behavior analysis, brand management, campaign management and product management systems. Details will cost you $5,650.

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