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November 3, 2017

CrossEngage CDP Raises $5.8 Million

CrossEngage CDP Raises $5.8 Million


Berlin-based Customer Data Platform CrossEngage has raised €5 million ($5.8 million) to expand its growth. The company was founded in 2015 and so far has sold to clients in Europe. It does cross channel campaigns in addition to building a unified customer database. Here’s a review.

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Adobe Integrates Content Management with Microsoft CRM


Adobe announced closer integration of its content management system, Experience Manager, with Microsoft Dynamics 365 CRM. It follows other integrations announced over the past year. I wouldn’t even mention this except that everybody got all excited when Marketo announced it was using Microsoft Azure as its host. This is what a real partnership looks like, folks.

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Dun & Bradstreet Adds Real-Time Data to Salesforce

Dun & Bradstreet

And since we’re talking about alliances, let’s note that Dun & Bradstreet announced its company data will now be available to Salesforce.com users via a Lightning Data app on the AppExchange. Users get real time data cleansing and enrichment. To put things in perspective, there are five other Lightning Data integrations including DataFox, HGData, Clearbit, Bombora, and MCH healthcare data.

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Share: https://www.cdpinstitute.org/newsletter/Blog318/11-03-17-CrossEngage-CDP-Raises-5-8-Million

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