Title search:

March 2, 2018

Placed Offers Free Location Data

Placed Offers Free Location Data on 1,900 Big Businesses


You knew this was coming: location data is now so easily available that someone is giving it away. Location analytics vendor Placed is giving free access to visitor traffic data for 1,900 major businesses, including giant chains such as Walmart, McDonalds, and Starbucks. They hope to spur demand by educating the market.

Read More

NetSertive Automates Local YouTube Ad Campaigns


Want to use that local traffic data to target local advertising on YouTube? It takes a separate campaign for each market – potentially hundreds of thousands. Yuck! But local marketing tech vendor Netsertive has solved the problem, automatically creating the campaigns and localizing the creative. Huzzah! But you’ll have to wait a bit longer: commercial release is a few months away.

Read More

Brands and Agencies Differ on AI Benefits: Albert.AI Survey


Did you wake up this morning wondering what impact artificial intelligence has already had ad agencies and marketers? AI-based marketing platform vendor Albert took a survey to find out. Bottom line: brands are less impressed than agencies but nearly everyone has seen some benefit. Download for details.

Read More


Share: https://www.cdpinstitute.org/newsletter/Blog430/03-02-18-Placed-Offers-Free-Location-Data

The CDP Institute educates marketers about the issues, methods, and technology used to manage customer data, with a special focus on Customer Data Platforms. Join the CDP Institute for free access to valuable information and insights.


Join Now

© 2021 CDP Institute. Privacy Policy | Terms of Use