January 29, 2019

Contentsquare Raises $60 Million for Digital Behavior Analysis

Contentsquare Raises $60 Million for Digital Behavior Analysis

PR Newswire

Digital behavior analysis vendor Contentsquare has raised a $60 million Series C, bringing its total funding to $120 mllion. Contentsquare captures Web and mobile app behaviors, provides journey analytics, heatmaps, and other reporting, and uses artificial intelligence to alert marketers to interesting situations. Founded in 2012, the Paris-based firm now has more than 300 employees worldwide.

Read More

Kustomer Takes $35 Million Series C to Give Service Agents a Unified View

PR Newswire

Customer service platform Kustomer – is which NOT run by Krusty the Clown – announced its own Series C, a respectable $35 million, brining its total to $73.5 million. Kustomer says that its “first-of-its-kind data model and one, single timeline view of customer interactions and events” distinguishes it from other customer service products. A unified customer view: how kool is that?

Read More

Cision Buys TrendKite to Analyze Communications Impact

PR Newswire

Apparently today’s newsletter is brought to you by the letter C, since our final item is the acquisition by Cision of TrendKite. Cision is a press release service with ambitions: TrendKite analyzes the impact of corporate communications and Cision bought social media platform Falcon.io earlier this month.

Read More

 

Share: https://www.cdpinstitute.org/newsletter/Blog736/01-29-19-Contentsquare-Raises-60-Million-for-Digital-Behavior-Analysis

The CDP Institute educates marketers about the issues, methods, and technology used to manage customer data, with a special focus on Customer Data Platforms. Join the CDP Institute for free access to valuable information and insights.

Signup

Join Now

© 2019 CDP Institute. Privacy Policy | Terms of Use