Library/Case Study/Automotive, Consumer Goods, Financial Services and Insurance, Retail, Telecom and Utilities/AI/Machine Learning, Customer Experience, Loyalty, Omnichannel, Personalization, Predictive Analytics

10 success stories of World’s largest brands implementing Customer Data Platform and Marketing Automation (SALESmanago CDP & Marketing Automation)

Companies in many industries can benefit from a CDP. See how these SALESmanago clients met their goals.

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Why Your Customer Data Platform (CDP) Should be the Data Warehouse (Hightouch)

Implementing a standalone CDP can take months. Hightouch explains how adding CDP functionality to a data warehouse can allow you to optimize your data much faster.

The Implementation-Free CDP: 4 Ways Marketing Teams Can Move Faster with Data (Hightouch)

Major brands are using Reverse ETL to speed up CDP implementation time and improve collaboration between teams. Hightouch details the many ways it can help you use your data effectively.

Privacy to Market: Regional privacy – LATAM (Digital Smart Consulting)

Presented by Pablo Cousiño Espinoza, Executive V.P., Digital Smart Consulting