Library/White Paper/Data Analysis, Data Assembly, Identity Management, Orchestration, Predictive Analytics, Real Time Interactions

Build or Buy: What’s the Right Customer Data Management Approach for Your Business? (Acquia CDP)

Leveraging customer data is crucial to successful marketing efforts. Acquia explains how to find the best management solution for your needs.

Related Resources

Acquia RealCDP Audit Report (Acquia CDP)

Specializing in B2C data, Acquia CDP sits on a Snowflake server and is delivered as a multi-tenant SaaS solution supported by real-time APIs to capture, process, store, and deliver first, second, and third-party customer data.

ActionIQ RealCDP Audit Report (ActionIQ)

ActionIQ supports both B2C and B2B enterprises across a variety of industries with a SaaS platform hosted in AWS.

Credit Company Case Study (FirstHive)

A leading credit company needed to integrate user data across several channels. FirstHive details how their CDP solved the problem and helped increase lead acquisition.