Cloud Connect Getting Started Demo (Lytics)
Cloud Connect is a reverse ETL solution that activates data from your data warehouse to your downstream advertising and marketing tools.
Cloud Connect is a reverse ETL solution that activates data from your data warehouse to your downstream advertising and marketing tools.
In this webinar, Tyler McDaniel of Epsilon and guest speaker Forrester analyst Joe Stanhope discuss the role CDPs play in the marketing industry today and why enhancing existing first-party data is critical to better analysis and measurement.
A new IDC Link commentary reviews Epsilon’s Digital CDP solution, saying it allows marketers to activate at scale in a matter of weeks.
Enterprises are working through how to comply with privacy rules all over the world. Lytics explains how its CDP works with Google BigQuery to make the process easier.