Library/Case Study/Financial Services and Insurance/Data Analysis, Data Assembly, Omnichannel, Orchestration, Real Time Interactions

Credit Company Case Study (FirstHive)

A leading credit company needed to integrate user data across several channels. FirstHive details how their CDP solved the problem and helped increase lead acquisition.

Related Resources

The Identity Resolution Playbook (RudderStack)

Identity resolution brings together the entire customer journey for a complete customer view. RudderStack details how to optimize your efforts in this important area.

LG CNS RealCDP Audit Report (LG CNS)

LG CNS supports B2C companies with on-premises or private cloud SaaS platform options that integrate data of any type into a unified customer profile and stores full histories on customers and prospects in data stores such as S3, GCS, Redshift, and BigQuery with encryption support.

Building a True Business Case for Your CDP: Why Use Cases Matter (Zeta)

CDP use cases play an important role in successful deployment. The CDPI and Zeta show how to make sure all relevant stakeholders contribute to the list of use cases.