Library/Industry Study/Growth, Orchestration, Real Time Interactions

Customer Data Platform Industry in APAC January 2022 (Treasure Data)

Interest in customer data platforms grew immensely in the APAC region in 2021. This report from the CDPI and Treasure Data explains what makes this region unique for the industry.

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Why Your Customer Data Platform (CDP) Should be the Data Warehouse (Hightouch)

Implementing a standalone CDP can take months. Hightouch explains how adding CDP functionality to a data warehouse can allow you to optimize your data much faster.

The Implementation-Free CDP: 4 Ways Marketing Teams Can Move Faster with Data (Hightouch)

Major brands are using Reverse ETL to speed up CDP implementation time and improve collaboration between teams. Hightouch details the many ways it can help you use your data effectively.

Privacy to Market: Regional privacy – LATAM (Digital Smart Consulting)

Presented by Pablo Cousiño Espinoza, Executive V.P., Digital Smart Consulting