Library/Vendor Solution Brochure/AI/Machine Learning, Customer Experience, Data Analysis, Data Assembly, Data Quality, Loyalty, Message Delivery, Omnichannel, Orchestration, Outbound Campaigns, Personalization, Predictive Analytics, Real Time Interactions

Evergage Overview (Salesforce (was Evergage))

Learn how Salesforce Interaction Studio (formerly Evergage) combines in-depth behavioral analytics and customer data with advanced machine learning in one platform. Get everything you need to systematically understand and interact with each person that visits your site or uses your app – one at a time, “in the moment” and at scale – to deliver a maximally relevant, individualized experience.

Related Resources

Own Your First-Party Data Strategy (Simon Data)

Simon Data CEO and Co-founder Dr. Jason Davis offers a convincing case for the stability and flexibility conferred by a strategy built around first-party data.

Three Signs You Need a Customer Data Platform (Vericast QuickPivot)

Paul Mandeville, chief product officer at QuickPivot, explains how companies can determine whether or not they need a customer data platform (CDP).

Benefits of Adding a CDP to Your Tech Stack (Cendyn)

Guest touchpoints are increasing throughout the travel industry. Cendyn details how a CDP can help your tech stack handle all of them.