Marketing Cloud Suite vs. Best-of-Breed Approach (BlueConic)
Many people are finding themselves disappointed with their marketing cloud suites. BlueConic explains how best-of-breed stacks centered around a CDP work better.
Many people are finding themselves disappointed with their marketing cloud suites. BlueConic explains how best-of-breed stacks centered around a CDP work better.
Implementing a standalone CDP can take months. Hightouch explains how adding CDP functionality to a data warehouse can allow you to optimize your data much faster.
Major brands are using Reverse ETL to speed up CDP implementation time and improve collaboration between teams. Hightouch details the many ways it can help you use your data effectively.
Presented by Pablo Cousiño Espinoza, Executive V.P., Digital Smart Consulting