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Scale Account-Based Marketing with Predictive Analytics (Dun & Bradstreet)

ABM and predictive analytics go together like bacon and…more bacon? We’re tired of bacon jokes too. So just read this paper from Lattice Engines about predictive modeling and ABM and no pigs will get hurt.

Related Resources

Developing a Connected Experiences Vision (Resulticks)

Connected Experience is hailed as the next great audience engagement paradigm, but what does it actually mean? In this webinar, David and Susan Raab, Co-Founders of the CDP Institute, join Resulticks CTO Mani Gopalaratnam in an eye-opening conversation on this major paradigm shift, its multiple facets, and the developments in technology such as CDP to accommodate its emergence.

AI in E-Commerce Fashion (Bloomreach)

E-Commerce fashion retailers need to maximize customer acquisition and loyalty. Bloomreach explains how AI can help.

Fred Perry Case Study (Ometria)

An iconic fashion brand wanted to understand its VIP customers. Learn how the Ometria CDP made it possible.