The Definitive Guide to Customer Data Platforms (Tealium)
All marketing organizations want to be data-driven. Tealium details how a CDP can make it possible.
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Ultimate Customer Data Platform Guide (Hightouch)
Companies are figuring out how to power growth with first-party customer data. Hightouch details how a composable CDP can help.
Zeotap RealCDP Audit Report (Zeotap)
Zeotap CDP's SaaS platform hosted in Google Cloud supports B2C companies in a variety of industries.