Library/White Paper/Travel and Entertainment/Customer Experience, Data Assembly, Loyalty, Personalization, Real Time Interactions

The Role of a CDP in Hospitality Marketing: Creating a Seamless Guest Experience (Ascent360)

The trick to guest satisfaction is going beyond personalized messaging and delivering an elevated experience. The CDPI and Ascent360 detail how a CDP adds value at every step of the customer journey.

Related Resources

Algonomy Digital Ascension Roadmap and rCDP Vendor Selection Framework (Algonomy)

Success in today’s digital world requires a data-driven strategy. Algonomy presents a framework for determining when to add a real-time CDP to your martech tools.

Industry Update January 2025 (CDP Institute)

What’s new in the CDP industry? This report from the CDP Institute details growth, acquisitions, and more customer data platform trends.

The Comprehensive Framework for Optimizing Customer Journeys (Relay42)

Digital marketing has become a complex web of touchpoints, behaviors, and expectations. Relay42 offers a guide to omnichannel personalization in this new terrain.