The State of Customer Journey Management (Treasure Data)
Providing great customer journeys is crucial to improving revenue and increasing growth. Treasure Data explains how a CDP can help.
Providing great customer journeys is crucial to improving revenue and increasing growth. Treasure Data explains how a CDP can help.
Easier access to detailed customer data has made sophisticated personalization possible. The CDPI and Zeotap describe how a customer data platform can make it happen.
Susan Raab of the CDP Institute explains key laws and best practices regarding children’s data privacy.
A CDP delivers unified cross-channel customer data. The CDPI and Epsilon explain how identity resolution makes this tool even stronger.