Unidad Editorial Case Study (Zeotap)
A Spanish multimedia communication group needed to meet different customers’ needs. Learn how Zeotap helped increase efficiency and click-through rate.
A Spanish multimedia communication group needed to meet different customers’ needs. Learn how Zeotap helped increase efficiency and click-through rate.
Easier access to detailed customer data has made sophisticated personalization possible. The CDPI and Zeotap describe how a customer data platform can make it happen.
Susan Raab of the CDP Institute explains key laws and best practices regarding children’s data privacy.
A CDP delivers unified cross-channel customer data. The CDPI and Epsilon explain how identity resolution makes this tool even stronger.