Library/White Paper/AI/Machine Learning, Customer Experience, Data Analysis, Data Assembly, Data Quality, Loyalty, Message Delivery, Outbound Campaigns, Personalization, Real Time Interactions

Using Customer Data Platforms: A Guide to Successful Data-Driven, Hyper-Personalized Marketing (HGS Digital)

Prospective consumers and current customers interact with brands in a very fragmented journey. HGS Digital explains how a CDP can unify this information.
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