ABM and CDP are BFFs, OK? Don’t drown in the alphabet soup. Read Why Account-Based Marketing Needs a Customer Data Platform from the CDP Institute and Lattice Engines to understand the challenges marketers face with ABM and how a CDP can help.
Cookie deprecation has begun impacting marketers and publishers. Learn how the Blendee CDP leverages first- and third-party data to help you navigate this new landscape.
Companies are figuring out how to power growth with first-party customer data. Hightouch details how a composable CDP can help.
Zeotap CDP's SaaS platform hosted in Google Cloud supports B2C companies in a variety of industries.