Library/Case Study/Consumer Goods/Customer Experience, Loyalty, Omnichannel, Personalization, Predictive Analytics, Real Time Interactions

Yves Rocher Case Study (SALESmanago CDP & Marketing Automation)

A cosmetics company needed to increase personalization across channels. Read about how SALESmanago used segmentation to significantly improve efficiency.

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Acquia RealCDP Audit Report (Acquia CDP)

Specializing in B2C data, Acquia CDP sits on a Snowflake server and is delivered as a multi-tenant SaaS solution supported by real-time APIs to capture, process, store, and deliver first, second, and third-party customer data.

ActionIQ RealCDP Audit Report (ActionIQ)

ActionIQ supports both B2C and B2B enterprises across a variety of industries with a SaaS platform hosted in AWS.

Credit Company Case Study (FirstHive)

A leading credit company needed to integrate user data across several channels. FirstHive details how their CDP solved the problem and helped increase lead acquisition.