CDP Institute

The customer data platform industry entered a new stage of maturity in late 2021. This report from the CDPI and Treasure Data details unique trends and makes predictions for growth in the EMEA region.

Interest in customer data platforms grew immensely in the APAC region in 2021. This report from the CDPI and Treasure Data explains what makes this region unique for the industry.

What do CDPI members have to say about successful CDP deployments? This survey has the answers, along with other industry trends.

A music tech company wanted to improve its email campaigns. Discover how Netcore drove a 50% uplift in average open rates.

Hear expert tips from consulting firm Credera on how to get buy-in from C-level stakeholders and staff a strong CDP team.

Learn how PrimeCredit improved its response rates and is able to unify customer data in real time with Tealium.

A CPG company wanted to better understand its customers to increase CX value. Learn how Treasure Data helped by extracting and unifying fragmented facts.