Embrace the Possibilities: CDP Use Cases to Drive Efficiency, Profitability and Growth March 10, 2023 Connecting all of your customer data is a necessity for customer experience and loyalty. Treasure Data details how its CDP makes it possible.
The Time to Start Holiday Planning is Now March 10, 2023 Getting ready for the holiday season means learning from your customer data. Amperity details what steps to take during the year.
Industry Update January 2023 February 21, 2023 What’s new in the CDP industry? This report from the CDPI shares the latest.
Cracking Tomorrow’s CX Code February 8, 2023 If your CX isn’t working, you’re not alone. Learn more from SAS and CMO Council.
How Salesforce Turns Data into Meaningful Customer Moments January 27, 2023 See how we use our Customer Data Platform to make compelling customer moments that become trusted relationships.
Discover the power of Data Cloud for Marketing January 27, 2023 In this demo video, learn how you can use Data Cloud for Marketing to deliver marketing success now.
Trusted Marketing and Ethical Personalization for Marketers January 27, 2023 Are you grappling with how to balance consumer personalization demand with consumer privacy expectations? We’ll share guidance for using data ethically and employing trust-building personalization.
What’s Going On? The Future of Data-Driven Marketing & Ads January 27, 2023 Marketers are facing real challenges when it comes to balancing privacy and relevance to create trusted customer relationships. Join us as we discuss how you can succeed in the new data revolution.
Customer Data Platforms: Delivering Real-Time CX and Personalization at Scale for Global Brands January 27, 2023 Many businesses are undergoing digital transformations to improve CX. This report from Salesforce explains how a CDP can help.
The Journey to Customer-Centricity: Transforming a Centuries-Old Company January 24, 2023 Learn how Conn’s HomePlus implemented a CDP to transform their organization and put customers at the center of everything they do.
The Pivot to First-Party Data: How Three Big Brands Embraced It to Transform Their Business January 24, 2023 Discover how companies like HEINEKEN USA, Mattel, and VF Corporation are embracing a first-party data strategy that offers customer value and delivers business growth.