CDP Institute

Find out how Ometria’s retail-focused team and technology help iconic brand Steve Madden to better understand their customers and create cross-channel experiences that resonate.

A shoe company wanted to optimize CX by understanding its customers. Ometria explains how its customer data platform brought together multiple data feeds to create a single view.

A major beauty brand was returning to the UK via an acquisition and rebrand. Learn how the Ometria CDP kept the process focused on customers.

Retailers need to make their marketing messages relevant to the person receiving them. Ometria explains how automation can help.

Black Friday is a crucial event for retailers. Ometria details seven ways marketers can prepare by optimizing their tech stack.

In this free online course sponsored by Scal-e, Tealium, Treasure Data, and CDP Institute, learn how to evaluate vendor capabilities, develop scenarios and RFPs, and effectively manage program risks.

In this ebook, Relay42 describes the impact of the demise of third-party cookies on digital marketing and the strategies marketers can employ to adapt to a cookieless world.

In this popular webinar, three of Lexer’s founders, CEO David Chinn, CTO Aaron Wallis and CCO David Whittle, provide an overview of AI’s impact on brands, retailers and customers; share top use cases for AI and demonstrate live examples of AI within Lexer’s platform.

An outdoor clothing retailer wanted to increase sales from new and returning customers. Learn how the Lexer CDP boosted Black Friday sales by 49%.

Get a behind-the-scenes look at email marketing best practices for retail, resort & brand marketers.

Discover how to turn your customer data into sales through targeted, personalized and automated emails.

Learn how to use your data with Ascent360.