Fred Perry Case Study October 31, 2023 An iconic fashion brand wanted to understand its VIP customers. Learn how the Ometria CDP made it possible.
Customer data and experience platforms: The definitive buying guide for retailers October 31, 2023 Customer experience is crucial for retailers globally. Ometria details how its platform helps retailers meet expectations.
Steve Madden Case Study October 31, 2023 A shoe company wanted to optimize CX by understanding its customers. Ometria explains how its customer data platform brought together multiple data feeds to create a single view.
Ledbury Case Study October 31, 2023 A luxury shirt brand needed to effectively reach customers in various new locations. See how Ometria used segmentation and omnichannel marketing to drive a 27% increase in revenue.
Core capabilities and considerations: a retail marketer’s definitive checklist October 31, 2023 Retailers have specific needs that their martech must fulfill. This checklist from Ometria details those needs so your RFP includes them all.
An advanced guide to Marketing Automation in Retail October 31, 2023 Retailers need to make their marketing messages relevant to the person receiving them. Ometria explains how automation can help.
Omni-Channel Personalization Powered by Customer Data Platforms September 29, 2023 Easier access to detailed customer data has made sophisticated personalization possible. The CDPI and Zeotap describe how a customer data platform can make it happen.
How customer centric are you? September 12, 2023 It is increasingly important to put the customer at the center of everything you do. Lexer details how the right martech makes this possible.
Humans and Retail Data at Scale Together September 11, 2023 In this information-packed session, Ben Moreau, Vice President of SEA aims to shift the retail industry’s focus from a traditional “360 view of the customer” approach to a more comprehensive “360 deployment of customer data.”
Mountain Khakis Case Study September 11, 2023 An outdoor clothing retailer wanted to increase sales from new and returning customers. Learn how the Lexer CDP boosted Black Friday sales by 49%.
How to build customer loyalty September 11, 2023 Focusing on customer retention can boost retail success in the long term. Lexer explains what strategies you can use to enhance loyalty.