The marketer’s guide to the cookie-less galaxy
This guide from Meiro takes you on the journey of surviving the 3rd-party cookie deprecation apocalypse.
Blog
Embrace the Possibilities: CDP Use Cases to Drive Efficiency, Profitability and Growth
Connecting all of your customer data is a necessity for customer experience and loyalty. Treasure Data details how its CDP makes it possible.
The Time to Start Holiday Planning is Now
Getting ready for the holiday season means learning from your customer data. Amperity details what steps to take during the year.
Extracting Value from First-Party Data: A Roadmap for the Transition from DMP to CDP
Both the DMP and the CDP work with first-party data. The CDPI and Salesforce detail how these platforms differ and why you should transition to a CDP.
Benefits of Identity Resolution
Identity resolution helps with personalization and attribution. Teavaro explains how it works.
Industry Update January 2023
What’s new in the CDP industry? This report from the CDPI shares the latest.
Cracking Tomorrow’s CX Code
If your CX isn’t working, you’re not alone. Learn more from SAS and CMO Council.
Unlock Rich Insights with CDP & Analytics
Learn how to better understand and connect with customers by combining data and insights from across systems to enrich your single source of truth, drive personalization, and increase speed to value.
Salesforce Data Cloud Demo
Enjoy the Customer Data Cloud demo.
How Salesforce Turns Data into Meaningful Customer Moments
See how we use our Customer Data Platform to make compelling customer moments that become trusted relationships.
Discover the power of Data Cloud for Marketing
In this demo video, learn how you can use Data Cloud for Marketing to deliver marketing success now.
Trusted Marketing and Ethical Personalization for Marketers
Are you grappling with how to balance consumer personalization demand with consumer privacy expectations? We’ll share guidance for using data ethically and employing trust-building personalization.