Salesforce Genie Customer Data Cloud Demo
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How Salesforce Turns Data into Meaningful Customer Moments
See how we use our Customer Data Platform to make compelling customer moments that become trusted relationships.
Discover the power of Marketing Cloud Customer Data Platform
In this demo video, learn how you can use Customer Data Platform, powered by Genie, to deliver marketing success now.
Customer Data Platforms: Delivering Real-Time CX and Personalization at Scale for Global Brands
Many businesses are undergoing digital transformations to improve CX. This report from Salesforce explains how a CDP can help.
The Pivot to First-Party Data: How Three Big Brands Embraced It to Transform Their Business
Discover how companies like HEINEKEN USA, Mattel, and VF Corporation are embracing a first-party data strategy that offers customer value and delivers business growth.
Comoto Revs Up Omnichannel Marketing Efforts Across Their Family of Brands
See how the Comoto Family of Brands is unlocking its marketing potential with first-party data.
BlueConic Platform Overview
Learn more about BlueConic and how its CDP can power your data-driven processes to accelerate growth.
A Single Customer View for Consumer Goods
Learn from BlueConic how consumer goods companies are turning first-party data into a strategic business asset.
Musti Group Case Study
A Nordic pet care specialist was hampered by the spread of data across multiple systems. See how Optimove unified the data and maximized personalization.
How to Treat Every Customer Campaign as a Marketing Experiment
Measuring customer marketing efforts is crucial to success. Optimove details how to do so in monetary terms.
Are You Really Doing Omni-Channel ABM? Probably Not.
Omni-channel marketing means seamless targeting throughout the buying process. Dun & Bradstreet details how to make sure your company is doing it properly.
State of the CDP 2023
The CDP is more valuable to users than ever. Tealium analyzes the benefits in the fourth edition of its annual report.