Winning in the Era of Data Differentiation
Data is an increasingly critical resource for businesses. Tealium details how to use a CDP to optimize it.
Blog
Two Minutes with Redpoint Global and Xanterra Travel Collection
Hear from Xanterra Travel Collection’s Andrew Heltzel, as he shares his thoughts on his experience working with Redpoint Global.
Redpoint Global CDP Back to Basics series
In this webinar series, we get back to the basics and review the core capabilities required for a CDP to achieve its ultimate goal – creating exceptional CX.
The Redpoint CDP
Getting customer data right is foundational for personalized CX, analytics, and much more. Learn how the Redpoint Global CDP keeps customer data up-to-date, accurate, and accessible.
Hotel Case Study
A hotel brand wanted to drive more effective guest engagement wherever its guests showed up. Redpoint Global describes how its customer data platform delivered a multi-layered single customer view.
The Power of Segmentation
Various external factors have rocked the digital marketing landscape in recent years. Redpoint Global explains how segmentation helps marketers respond to these factors by providing valuable audience insight.
The New, Dynamic Buying Funnel: Using Data to Meet Your Customers Where They Are
Marketers realize that buyers follow a meandering path on the customer journey. The CDP Institute and Dun & Bradstreet explain how to use buyer data to see where customers are on that journey.
Lakehouse CDP: Stop struggling with customer data quality and integrations
Getting value from customer data usually means a huge burden for data teams — thousands of hours of custom code to unify data, build and maintain connections, and keep the tech stack working together. Learn more about the next evolution of customer data.
Alaska Airlines Case Study
A well-known airline wanted to build more accurate customer journeys. Amperity shows how its CDP used segmentation to drive a 61.1% increase in open rates.
Lucky Brand Case Study
An American denim company struggled to create personalized experiences due to siloed data. See how the Amperity customer data platform integrated the data to help them meet their goals.
Brooks Running Case Study
A running apparel company had data stuck in silos. Learn how the Amperity CDP brought everything together and drove a 128% increase in return on ad spend.
Lakehouse CDP Demo
See how IT can unify and enrich customer data in a lakehouse without building pipelines or ETL. Build a trusted data foundation for your business.