116 Customer Data Platform Use Cases
A CDP can help marketers benefit from a single customer view. Lemnisk explains how this applies to banking, retail, telecom, and more.
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Customer Data Platform: Best practice & use cases for utility & energy businesses
Learn what types of data you can store in a CDP and how the utility & energy industry can act on it.
AEP Energy Case Study
An energy provider wanted a complete view of its customers. Learn how Microsoft Customer Insights made it happen.
Web Services Case Study
One of the world’s largest web services companies wanted a unified view of the customer. Learn how Redpoint Global made it possible.
IBM Case Study
The IBM Cloud has to handle multiple data sources at once. Segment describes how its CDP makes it happen.
Essent Case Study
An energy supplier wanted to predict the likeliest callers and provide them with appropriate offers. Learn how NGDATA made it happen.
Barkbox Case Study
Barkbox used to rely on unwiedly one-off database pulls to drive reactivation efforts. Learn how Simon helped them enable a three-fold increase in campaign volume.
OneLogin Case Study
OneLogin is used by businesses of all sizes to secure company data. Learn how the company used Leadspace to double engagement.