Smart Guide to AI Marketing July 10, 2021 Marketing teams are expected to have a greater role in crafting CX. Blueshift describes how AI makes this easy.
Smart Guide to Product Recommendations: Retail & Ecommerce July 10, 2021 Advances in AI recommendation systems allow marketing teams to create frictionless omnichannel experiences. Blueshift details how this benefits the retail and ecommerce sectors.
Tech Talk: Intro to SmartHub CDP July 6, 2021 Explore the benefits of Blueshift’s SmartHub CDP and learn how you can deliver 1:1 experiences at scale leveraging your first-party customer data.
AI-Powered Identity Resolution July 5, 2021 Having accurate and trusted customer 360 profiles is crucial for marketers. Amperity describes how AI makes this type of identity resolution possible.
AI-Led Personalization July 4, 2021 Ecommerce companies are relying on personalization more than ever. Netcore details how AI makes great CX possible.
Canon Case Study July 1, 2021 Canon needed to improve their open rates to increase engagement. See how Netcore predicts the best time to send emails to individuals thanks to AI.
Keynote: Adapting to Consumer 3.0 April 13, 2021 Jackson Jeyanayagam, Chief Marketing Officer, Boxed. com discusses how his brand understands and communicates with its clients, and how treating employees well can actually be a brand-building strategy.
Keynote: Innately Intelligent Marketing – From Concept to Reality April 13, 2021 Pini Yakuel, CEO and Founder of Optimove, discusses the past year, the current state of affairs, and looks into the future, taking innately intelligent marketing from concept to reality.
How Curology Delivers High-performing, Personalized Ad Campaigns April 13, 2021 Learn how Curology uses Personas to build more targeted campaigns and decrease their wasted ad spend by more than 10% while maintaining the same returns.
How Frame.io Delivers a Seamless Customer Experience with Personas April 13, 2021 Learn how Frame.io uses Segment’s newest product, Personas, to reduce campaign coordination time by 50% and time to resolve complex support tickets by 80%.
Artificial Intelligence and the Future of Marketing April 13, 2021 AI and machine learning are becoming increasingly important to marketing professionals. Tealium explores the widespread benefits this type of martech can provide.
Why Your CDP Needs a Brain April 13, 2021 A CDP is a powerful tool. The CDPI and Optimove explain how a decision engine makes it even stronger.