How to make your tech stack work harder for you during BFCM October 31, 2023 Black Friday is a crucial event for retailers. Ometria details seven ways marketers can prepare by optimizing their tech stack.
The Total Economic Impact Of The Amperity Customer Data Platform October 25, 2023 The Amperity CDP creates a unified view of first-party data from fragmented sources. Learn more in this Forrester TEI report.
Omni-Channel Personalization Powered by Customer Data Platforms September 29, 2023 Easier access to detailed customer data has made sophisticated personalization possible. The CDPI and Zeotap describe how a customer data platform can make it happen.
The Deprecation of Third Party Cookies September 18, 2023 In this ebook, Relay42 describes the impact of the demise of third-party cookies on digital marketing and the strategies marketers can employ to adapt to a cookieless world.
How Vertical CDPs Accelerate Success August 18, 2023 A CDP makes customer data usable in the form of unified profiles. The CDPI and TCS describe how a vertical CDP adds value in various ways.
CDP and Loyalty Systems: Better Together August 18, 2023 Loyalty programs are very important to modern customer relationships. The CDPI and TCS explain how a CDP can help make your loyalty programs successful.
CDPs and Data Warehouses August 17, 2023 A CDP and a data warehouse both manage customer data, but each has its own unique strengths. The CDPI and Zeta explain the key differences and how to optimize use of both.
How To Jumpstart Your Marketing & Customer Retention August 7, 2023 Discover how to turn your customer data into sales through targeted, personalized and automated emails.
Angel Fire Case Study August 7, 2023 A four-season resort in New Mexico wanted to improve their email marketing. Learn how Ascent360 used segmentation to generate $125k in revenue from a single campaign.
Take Your Resort Marketing From Bunny Hill to Black Diamond August 7, 2023 Ski and four-season resorts have a wide range of guests with vastly different interests. Ascent360 details how to use customer data effectively to keep them coming back.
4 B2C Campaigns and Templates to Maximize Impact & Sales August 7, 2023 Segmentation is key to personalized marketing and increased engagement. Ascent360 explores the high-performing campaigns you should implement.