Deployment - CDP Institute

Guest: Hari Prasath, Senior Manager, Support – APJ, Tealium

Guest: Subra Krishnan, Co-Founder and Chief Executive Officer, Lemnisk

What’s new in the CDP industry? This report from the CDP Institute details growth, acquisitions, and more customer data platform trends.

What does the customer data platform industry look like in terms of progress and challenges? This survey of CDP Institute members answers that question and provides other insights.

CDP use cases play an important role in successful deployment. The CDPI and Zeta show how to make sure all relevant stakeholders contribute to the list of use cases.

Data is an increasingly critical resource for businesses. Tealium details how to use a CDP to optimize it.

The CDP has become an indispensable tool for companies across industries. Tealium explains how in the fifth edition of its State of the CDP report.

A customer data platform helps businesses face a continuous stream of unexpected demands. The CDPI and Redpoint Global detail the importance of use cases and agility when choosing a CDP.

The DMP and CDP play distinct roles in the world of customer data management. Zeotap outlines the key differences and explains why you should transition to a CDP.

Few topics in the customer data platform industry have caused as much confusion as composable CDPs. This CDP Institute paper describes the topic objectively to help buyers make an informed choice.

In this free online course sponsored by Scal-e, Tealium, Treasure Data, and CDP Institute, learn how to evaluate vendor capabilities, develop scenarios and RFPs, and effectively manage program risks.

Learn how to use your data with Ascent360.